Among all the challenges a business has to face, finding a cost-efficient way to market their brand to a wider audience is one of the toughest to overcome. That’s where email marketing plays a big role!
Whether you’re a startup business or your company is already well-established, an effective email marketing plan is key to promoting and growing your business and increasing revenue.
In fact, according to research by Email Marketing Industry Census 2016, email is the fastest-growing channel for marketing ROI. 73% of company respondents rated email marketing as “excellent” or “good” in terms of ROI. Research also revealed that companies that invest at least one-fifth of their marketing budgets on email are eight times more likely to see 50 percent more sales attributable to it.
Want to know more about how Email could be your first step in growing your business? Here we present to you a beginner’s guide to Email Marketing.
In this article, we cover the following topics (click on the topic to skip to that section of the article):
So if you’re ready to discover more about the power of email marketing for your business, but you’re not quite sure where to start, you’re i